Jumat, 30 Juli 2010

[I605.Ebook] Ebook Download The Personal Experience Effect: Big Brand Theory Applied to Personal Life, by Jim Joseph

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The Personal Experience Effect: Big Brand Theory Applied to Personal Life, by Jim Joseph

If there is a person who can teach you how to define and create your personal brand, that person is master marketer Jim Joseph. The bestselling author of The Experience Effect has now turned his attention to building that most precious of all brands -- you. In an economy where so many people are struggling, trying to recreate themselves and build new skillsets, the value of a personal brand becomes paramount. As we market ourselves for new careers or take ourselves in new directions, we need to think of ourselves as a brand. What are we projecting? How do those qualities, traits or experiences that we project create a brand that works for us? In other words, how do we create a Personal Experience Effect?

Peppered with relevant examples, the book defines what it means to be a brand. The choices we make, their rational and emotional components, the energy we expend towards their projection...all these and more go into creating our personal brands. How do we keep it all conscious and consistent? A personal brand, like any good brand, needs to be consciously managed and controlled. Occasionally, as with corporate brands, a measure of fire-fighting may be required. This book shows us the what, the why and the how.

The Personal Experience Effect is not only about big picture strategy. Practical details are discussed too. For example, an entire section is dedicated to creating the perfect elevator pitch. How can a personal brand work not just for today but into the future? Can a personal brand be enhanced over time? What measures of circumspection are required in our digital age, when memories can remain online long after they've been erased in our minds? The author shares this and more, honestly and caringly, narrating personal experiences as well as discussing celebrity brands.

With inspiring examples and attention to detail, The Personal Experience Effect shows you how to win support to define, build, and nurture your personal brand. Jim Joseph's eminently readable book helps you Be Who You Want To Be.

  • Sales Rank: #1842974 in Books
  • Published on: 2013-08-27
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.50" h x .50" w x 5.51" l, .83 pounds
  • Binding: Hardcover
  • 196 pages

Most helpful customer reviews

2 of 2 people found the following review helpful.
Consistency and Brand Integrity
By Damien P. Bertolo
My personal review of Jim Joseph's newest release, "The Personal Experience Effect: Big Brand Theory Applied to Personal life", the third in the "Experience Effect" series: I have now read all three books in the series - and all have shaped my understanding of Marketing and more specifically, Branding. After nine years of active duty military service, combat deployments and leading Marines it was time for me to enter the world of Corporate America, in the heart of it all - Manhattan. I was lucky enough to know I needed to understand the brand of "I Inc" and I picked up "The Experience Effect" and "The Experience Effect for Small Business" on recommendation - so glad I did! I've been looking forward to "The Personal Experience Effect" ever since.

After reading the first two books in the series, I felt like I had a good handle of the major concepts Jim Joseph would present in "The Personal Experience Effect". For the most part I was correct, which is tough for an author - to maintain interest and attention in a series that discusses similar principals. Jim pulls it off well, and that brings me to the recurring theme of the book: Consistency. I felt the author's consistency through-out the book and series adds value and credibility to his argument that personal branding is largely, if not majorly based on one's ability to consistently convey his brand. Jim also writes very clearly and concisely, making the pages turn quickly and easily without ever pausing to wonder, "What did I just read again?".

There is also an under-lying theme, or hidden twist, in sort of a Disney-movie, or dare I say, Randy Pausch sort of way. A good personal brand depends on Brand Integrity - or as Charles L. Allen would say in "Why Good People Make Bad Choices", consistent decisions build integrity. This is a value that extends beyond building a brand - but for building a strong person of value. Joseph describes Marketers as "good decision makers"; good decision makers make consistent decisions; consistent decisions build brand integrity - brand integrity displays a person of value.

If you would like my short, more direct, Twitter friendly review, I'll quote my recent Twitter post: "Just finished #thepersonalexperienceeffect by @JimJosephExp 1-line review: Pick it up, do the same!..." I read the book over the course of two work-commutes. I will be referencing the work-sheets and importance of personal branding from the book as I teach a couple of Veteran Transition workshops in the next week - because it applies and is THAT valuable. Jim also seemed to nail it on the head - while my introduction to Jim Joseph was due to my venture to enter the Marketing and Branding world upon exit from the military - I am the "Career Coach" in chapter one, and I DO work in Human Resources.

Damien B.
Human Resources at NYSE
Veterans Transitions Advocate
Author at LifebyDamien.com

0 of 0 people found the following review helpful.
Made Me Re-Think Myself in Public
By Jamazon
This audiobook was interesting to learn about what marketing firms do to promote products, and it wasn't just the fluff. I really learned a lot about marketing (the author does it in a fun way, with lots of pop culture icons used as detailed examples and demonstrations). But then to also learn how to apply that to myself in a practical way was very motivating. At a minimum, this book has made me proactively think about how I present myself to other people in public, especially in a professional environment or networking events. Before I go into an event, I now take a moment to focus on who/what is the EXPERIENCE I am promoting to potential new clients (which the book helped me to clearly define). Now, even if something is going on in my personal life that I am dealing with, I have the power to overcome that when networking, and I can portray the professional best I can be to give the best experience to existing and potential new clients. Basically, the turn-around in my thinking from listening to this book has been this - I think of myself not just as what I can do as a product or service, but what do I offer as an EXPERIENCE that meshes with what clients want, and makes them want to continue and repeatedly want to keep coming back to me. Awesome!

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Selasa, 27 Juli 2010

[D113.Ebook] Ebook The Complete Classical Music Guide, by DK Publishing

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The Complete Classical Music Guide, by DK Publishing

Packed with photographs, composer biographies, analyses of major works, and essential information on every musical genre, style, form, instrument, and ensemble, DK's Complete Classical Music Guide is a portable encyclopedic guide to more than one thousand years of Western classical music.

From Bach to Berlioz, Glinka to Gershwin, Stravinsky to Shostakovich, and everyone in between, the Complete Classical Music Guide contains more than three hundred composer profiles, and offers a clear definition of the particular styles and characteristics of seven key eras: Early Music (1000-1600); The Baroque Era (1600-1750); The Classical Era (1750-1820); The Romantic Era (1810-1920); Romantic Opera (1810-1920); National Schools (1830-1950); and Modern Music (1900-).

The Complete Classical Music Guide also includes a timeline that charts the evolution of musical styles and forms, instruments, and provides explanations of the building blocks of music — melody, harmony, rhythm, texture, form, tempo, and dynamics.

Previously published as Eyewitness Companion: Classical Music, this book has been reformatted and designed and now comes packaged in an exclusive presentation slipcase.

  • Sales Rank: #193782 in Books
  • Model: 74-0756692568
  • Published on: 2012-04-16
  • Released on: 2012-04-16
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.76" h x 1.38" w x 8.13" l, 3.10 pounds
  • Binding: Hardcover
  • 352 pages

Most helpful customer reviews

8 of 8 people found the following review helpful.
Not a textbook, pages will lie flat, thankfully
By Meow Tomcat
This book covers the basic western classical music repertoire. If you want more, see ya.... Many Dorling Kindersley books are classy looking, that is, they are lavishly illustrated on glossy paper in a handsome binding. But the publishers put as much effort into readability and contents. The presentation is by composer with the essential biographical facts with a timeline, sometimes an evaluation and sometimes short descriptions of the music; for example Puccini's Madama Butterfly is described act by act in about 200 words and Berlioz's Symphonie Fantastique is about the same length. There are plenty of attractive illustrations large and small that blend into the text.

Although there are no recordings recommended, the key compositions of each composer are listed with short notes. The write up on J. S. Bach is 6 pages with 8 music recommendations; for Mozart 4 pages and 9, for Beethoven 4 and 7, for Haydn 3 and 5 and for Shostakovich 4 and 6 respectively. The write-ups are shorter and the recommendations fewer for composers not ranked as high; for example Milhaud and Dukas. There is a chapter on the composers of the romantic opera such as Verdi, Puccini and Wagner. The chapter on modern music includes many contemporary composers omitted in other books, such as Judith Weir, George Benjamin and Magnus Lindberg.

I should add a note of caution. A key composition is not always the same as the popular choice, for example, Bruch's Scottish Fantasy has always been a crowd favorite but is unlisted. But where does one draw the line? This is, nevertheless, a handsome book with durable binding and should serve as a go to source for the nontechnical music listener.

2 of 2 people found the following review helpful.
A Desk Drawer Definite for ANY Music Lover
By W Perry Hall
There is not a book I've gone to more over the past 5-6 years than this one (including its predecessor editions). And, I'm not kidding when I say I'm not qualifying that bold statement with "in learning about classical music." It is hard to imagine a guide could compact all the "stuff" into one small book and manage to splendidly display the "aura" surrounding classical music through the centuries. For example, each period has an intro sparsely decorated with art work from the time, followed by a portrait (in words of educated music appreciation and in arts) of the composer(s) most influencing the period or who have passed the test of time, then discussions of pieces for which each composer is best known (either popularly or critically), and then covers a brief sketch and piece(s) for the lesser known, but as or nearly as appreciated, composers with their career "milestones."

I bought this book originally to hopefully pick out some music for working and maybe learn a bit about those responsible for the music to which I listen. I have learned so much more because the book is so user-friendly and pleasing to look at and easy for quick referencing.

If you keep this in your desk at work and pull it out from time to time when you hear a piece of music you like or want to read about a particular composer or piece you're considering, you may well wear the book out as I have with mine.

2 of 2 people found the following review helpful.
Nice book
By ximenola
I really liked this book. The design is awsome, it contains lots of nice illustrations and the informations is good. I liked the idea of a piano cover. It covers some western classical music history. It is a basic book, very interesting and fun to read.

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Senin, 19 Juli 2010

[Y831.Ebook] PDF Ebook Women, Men, and the International Division of Labor (SUNY Series in the Anthropology of Work), by June Nash

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Women, Men, and the International Division of Labor (SUNY Series in the Anthropology of Work), by June Nash

The last few decades have witnessed a growing integration of the world system of production on the basis of a new relationship between less developed and highly industrialized countries. The effect is a geographical dispersion of the various production stages in the manufacturing process as the large corporations of industrialized First World countries are attracted by low labor costs, taxes, and relaxed production restrictions available in developing countries.
This collection of papers focuses on inequalities among different sectors of the labor force, particularly those related to gender, and how these are affected by the changing international division of labor."

  • Sales Rank: #15708428 in Books
  • Published on: 1983-08
  • Original language: English
  • Dimensions: 9.50" h x 6.50" w x 1.00" l, 1.50 pounds
  • Binding: Hardcover
  • 486 pages

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Sabtu, 17 Juli 2010

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  • Published on: 1700
  • Binding: Hardcover

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Senin, 12 Juli 2010

[H688.Ebook] PDF Ebook Food Packaging and Shelf Life: A Practical GuideFrom Brand: CRC Press

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Food Packaging and Shelf Life: A Practical GuideFrom Brand: CRC Press

The importance of food packaging hardly needs emphasizing since only a handful of foods are sold in an unpackaged state. With an increasing focus on sustainability and cost-effectiveness, responsible companies no longer want to over-package their food products, yet many remain unsure just where reductions can effectively be made. Food Packaging and Shelf Life: A Practical Guide provides package developers with the information they need to specify just the right amount of protective packaging to maintain food quality and maximize shelf life.

Current food packaging must take into consideration the biochemical, chemical, physical, and biological changes that occur during processing, distribution, and storage. Organized according to chapters devoted to specific food products, this practical handbook defines the indices of failure for foods as diverse as milk, fruits, bottled water, juices, vegetables, fish, and beef. It discusses the deteriorative reactions for each food and reviews how different packaging materials may influence time to failure and thus shelf life. Other topics included biobased packaging, packaging and the microbial shelf life of foods, and shelf life testing methodology.

The author maintains a website with more information.

  • Sales Rank: #2982599 in Books
  • Brand: Brand: CRC Press
  • Published on: 2009-12-21
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.00" h x .94" w x 7.01" l, 1.90 pounds
  • Binding: Hardcover
  • 404 pages
Features
  • Used Book in Good Condition

About the Author

Gordon L. Robertson is a food packaging consultant, author, and trainer, and an adjunct Professor in the School of Land, Crop, and Food Sciences at the University of Queensland in Brisbane, Australia. Previously, he was Vice President for Environmental & External Affairs for Tetra Pak in their Asia Regional Headquarters for 11 years. Prior to that, he was Foundation Professor of Packaging Technology at Massey University, New Zealand where he taught courses on food packaging for 21 years. Dr. Robertson is also the author of both editions of Food Packaging Principles & Practice (CRC Press, 2006).

Most helpful customer reviews

2 of 2 people found the following review helpful.
Judge the book by the cover....
By Bob
It is what it says it is... A book about packaging of food products. I bought this book for my job and it didn't have exactly the packaged product that I work on but has been enlightening for what processes happen inside that sealed environment. The works cited by the authors have been invaluable as well. If you need to know about some of the other degradation or considerations for what is happening inside your product, buy this book... Definitely a great start!

1 of 1 people found the following review helpful.
Excellent
By Pedro Manique Barreto
This book is current, its chapters are very well organized, both in the order of presentation of topics such as the depth in which they are addressed. I'm taking as a textbook in my discipline Food Packaging.

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Minggu, 11 Juli 2010

[W829.Ebook] Download Ebook Christian Science, by Mark Twain

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Christian Science, by Mark Twain

This last summer, when I was on my way back to Vienna from the Appetite-Cure in the mountains, I fell over a cliff in the twilight, and broke some arms and legs and one thing or another, and by good luck was found by some peasants who had lost an ass, and they carried me to the nearest habitation, which was one of those large, low, thatch-roofed farm-houses, with apartments in the garret for the family, and a cunning little porch under the deep gable decorated with boxes of bright colored flowers and cats; on the ground floor a large and light sitting-room, separated from the milch-cattle apartment by a partition; and in the front yard rose stately and fine the wealth and pride of the house, the manure-pile

  • Published on: 2015-06-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .24" w x 6.00" l, .34 pounds
  • Binding: Paperback
  • 106 pages

About the Author
Mark Twain, born Samuel Langhorne Clemens, was an American humorist and writer, who is best known for his enduring novels The Adventures of Tom Sawyer and Adventures of Huckleberry Finn, which has been called the Great American Novel. Raised in Hannibal, Missouri, Twain held a variety of jobs including typesetter, riverboat pilot, and miner before achieving nationwide attention for his work as a journalist with The Celebrated Jumping Frog of Calaveras County. He earned critical and popular praise for his wit and enjoyed a successful career as a public speaker in addition to his writing. Twain s works were remarkable for his ability to capture colloquial speech, although his adherence to the vernacular of the time has resulted in the suppression of his works by schools in modern times. Twain s birth in 1835 coincided with a visit by Halley s Comet, and Twain predicted, accurately, that he would go out with it as well, dying the day following the comet s return in 1910.

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43 of 53 people found the following review helpful.
funny even to a non-CS
By A Customer
This isn't one of Twain's best books, but it is a pretty hilarious send-up of Christian Science nonetheless. I think it is funnier if you know a little bit about the religion, but it probably doesn't seem as funny to people who actually practice the religion.
A CS friend told me that CSs are fond of quoting passages from Twain that "prove" he became a fan of Eddy in later life. The quote they cite as proof is typical of the sarcasm in this book: "Mother Eddy deserves a place in the Trinity as much as any member of it. She has organized and made available a healing principle that for two thousand years has never been employed except as the merest kind of guesswork. She is the benefactor of the age."
If the above quote strikes you as funny, buy this book. If you believe the quote is serious, I'd advise you to give it a miss.

6 of 7 people found the following review helpful.
One of Twain's best-kept secrets
By Cindy Lovell
Mark Twain remains one of the greatest social critics in history, and this book is one of the best examples of his "pen warmed up in Hell." A critical thinker whose opinions were always based in his own experiences, research, and facts, Twain takes off the gloves and pummels Christian Science and its founder, Mary Baker Eddy. Twain's public attacks were covered by the papers, which typically included Baker's statements of defense. (On January 17, 1902, for instance, she publicly defended herself for her followers calling her "mother" Mary, a direct response to a criticism by Twain. "It is a fact, well understood, that I begged the students who first gave me the endearing appellative 'mother' not to name me thus. But, without my consent, that word spread like wildfire.") This book is a scathing indictment against Christian Science, yet a handful of satirical quotes by Twain regarding Eddy and her religion are offered up as "evidence" that Twain actually admired Eddy and approved of the religion. To know Twain, one must read Twain - and not just the quotes.

A digression...

Now Val Kilmer, a Christian Scientist, is test-marketing a new one-man show as Twain and making noises about a film depicting the Twain-Eddy story. Let's hope he reads this book and actually researches Twain's life. He would do well to sit in on several dozen performances by Hal Holbrook, who actually met Twain's daughter, Clara, when he first began performing as her father. Holbrook is a Twain scholar, and it shows in his portrayal; he has memorized hundreds of lengthy passages and quotes Twain verbatim - and in context. Kilmer is an Eddy fan, and it shows in his portrayal of a semi-drunk Twain delivering one-liners (quotes out of context). (Full disclosure: I have not seen Kilmer in person, only online clips of his trial run.) A vast body of research by Twain scholars exists that detail how Twain performed onstage, and it would serve Kilmer to access this information.

The book is typical Twain - if you know Twain.

6 of 7 people found the following review helpful.
Great book for Twain lovers
By Anna Shepherd
If you love Mark Twain, you'll love this book. Be prepared there is no Becky and Big Jim to be found, just Twain's delightful writing style. Twain taking on the CHristian Scientists is enlightening and informative. I liked it very much

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Selasa, 06 Juli 2010

[I368.Ebook] Free Ebook Kill the Father: A Novel, by Sandrone Dazieri

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In this fascinatingly complex thriller, two people, each shattered by their past, team to solve a series of killings and abductions—a ruthlessly planned escalation that turns out to be merely the visible surface of something far more sinister.

When a woman is beheaded in a park outside Rome and her six-year-old son goes missing, the police unit assigned to the case sees an easy solution: they arrest the woman’s husband and await his confession. But the chief of Rome’s major crimes unit doubts things are so simple. Secretly, he lures to the case two of Italy’s top analytical minds: Deputy Captain Colomba Caselli, a fierce, warrior-like detective still reeling from having survived a bloody catastrophe, and Dante Torre, a man who spent his childhood trapped inside a concrete silo. Fed by the gloved hand of a masked kidnapper who called himself “the Father,” Dante emerged from his ordeal with crippling claustrophobia but, also, with an unquenchable thirst for knowledge and hyperobservant capacities.

All evidence suggests that the Father is back and active after being dormant for decades. Indeed, he has left telltale signs that signal he’s looking forward to a reunion with Dante. But when Colomba and Dante begin following the ever-more-bizarre trail of clues, they grasp that what’s really going on is darker than they ever imagined.

  • Sales Rank: #626049 in Books
  • Published on: 2017-01-17
  • Released on: 2017-01-17
  • Original language: English
  • Number of items: 1
  • Dimensions: .0" h x .0" w x .0" l, .0 pounds
  • Binding: Hardcover
  • 512 pages

Review
“Outstanding…[an] unrelenting, adrenaline-fueled novel, with a final twist serving as a setup for a sequel. Don’t be surprised if Kill the Father becomes the next Big Thing in international crime fiction.”
—Booklist (Starred Review)

“Dazzling … told in brutal, often wrenching detail.”
—Publishers Weekly

“Kill the Father is a mind-bending, stunningly original page-turner that twists the concept of psychological thriller in a terrifying and wonderful way.�In Dante and Colomba, Sandrone Dazieri has created two of the most memorable characters in modern crime fiction, a pair of damaged, noble heroes compelled to confront unimaginable evil.� Bravo.”
—Jonathan Kellerman, New York Times bestselling author of When the Bough Breaks, A Cold Heart, Dr. Death, and Breakdown

“Sandrone Dazieri's American debut is an epic tale that surprises at every turn—a twisty, mind-boggler that introduces not one but two memorable protagonists and hurls them into circumstances that threaten both their lives and sanity. The rollercoaster ride continues to the very last page, leaving me impatient for the sequel.”
—Joseph Finder, New York Times bestselling author of Guilty Minds and Suspicion

"Absolutely electrifying. Kill the Father is one of those rare treasures: a page-turning thriller—in every sense of the phrase—that is also brilliantly nuanced and rich with insight into the complex and compelling minds of those, good and bad, who inhabit its pages. This novel is the new definition of a one-sitting read."
—Jeffery Deaver, New York Times bestselling author of The Bone Collector and The Steel Kiss

"Kill the Father is an intense, gripping, and entirely unforgettable story—part psychological puzzle, part police procedural, and part conspiracy theory. �Mr. Dazieri has written a thriller of the highest order. �Highly recommended."
—Christopher Reich, New York Times bestselling author of Numbered Account and Rules of Deception

“This ingenious thriller features a pair of protagonists with personal demons as unnerving as the vicious monster they’re pursuing. And it’s a wonderfully twisty and chilling pursuit, leading not only to the monster’s shocking identity but to his equally shocking links to powerful and dark enablers.” �
—John Verdon, internationally bestseller author of�Think of a Number, Shut Your Eyes Tight, Peter Pan Must Die,�and�Wolf Lake

"Kill the Father starts with the investigation of a murder-kidnapping then shows its two intriguing heroes following surprising twists and turns to an unexpected ending. Truly original thrillers are rare, but Sandrone Dazieri has written one."
—Phillip Margolin, New York Times bestselling author of Violent Crimes

“Sandrone Dazieri has written a beautiful novel.�The best of this season’s thrillers. It’s a sinister and terrifying dream, and lurking within it, in the most hidden corner, barely accessible, is something that emits the cold light of absolute evil."
—Sette/Corriere della Sera

“You can’t help liking Colomba Caselli, the young, off-duty police officer who is unable to leave her work behind her.� Here, she is investigating the disappearance of a boy and the murder of his mother. It is impossible not to fall in love with Dante Torre, full of nervous tics and psychoses, who was kidnapped at a young age and now is working side by side with the police. Can we trust him? Let’s just put our trust in Dazieri and his writing ability.”
—Gioia

“Twists and turns, a hectic pace and a sharp, rapid-fire, winning writing style guarantee that the reader can never put the book down.”
—Il Manifesto

“Torre and Colomba are much more than Bonnie and Clyde. Their relationship is fragile and uniquely delicate.”
—Der Spiegel online

“Dazieri rewards his readers with an ending that will knock their socks off. Kill the Father is a compelling read, and the two main characters have the potential to go on to bigger and better things.”
—Krimicouch-de�

“Sandrone Dazieri’s Kill the Father is a hunt without mercy. Full of surprising special effects but also flashes of sheer literary gold.”
—Krimiblock.de

“Simply a masterpiece: for the poignancy of the story, the creation of characters you can never forget, and the way the author grabs the reader by the throat and doesn’t let go, even when the book has ended.”
—La Lettura/Corriere della Sera

“Nail-biting tension until the very end."
—Radio WDR�

About the Author
Sandrone Dazieri is the bestselling author of eight novels and more than fifty screenplays.�Kill the Father, the first in a planned series featuring Colomba Caselli and Dante Torre, is his American debut.

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Jumat, 02 Juli 2010

[N155.Ebook] PDF Download Compositional Semantics: An Introduction to the Syntax/Semantics Interface (Oxford Textbooks in Linguistics), by Pauline Jacobson

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Compositional Semantics: An Introduction to the Syntax/Semantics Interface (Oxford Textbooks in Linguistics), by Pauline Jacobson

This book provides an introduction to compositional semantics and to the syntax/semantics interface. It is rooted within the tradition of model theoretic semantics, and develops an explicit fragment of both the syntax and semantics of a rich portion of English.

Professor Jacobson adopts a Direct Compositionality approach, whereby the syntax builds the expressions while the semantics simultaneously assigns each a model-theoretic interpretation. Alongside this approach, the author also presents a competing view that makes use of an intermediate level, Logical Form. She develops parallel treatments of a variety of phenomena from both points of view with detailed comparisons. The book begins with simple and fundamental concepts and gradually builds a more complex fragment, including analyses of more advanced topics such as focus, negative polarity, and a variety of topics centering on pronouns and binding more generally. Exercises are provided throughout, alongside open-ended questions for students to consider. The exercises are interspersed with the text to promote self-discovery of the fundamentals and their applications.

The book provides a rigorous foundation in formal analysis and model theoretic semantics and is suitable for advanced undergraduate and graduate students in linguistics, philosophy of language, and related fields.

  • Sales Rank: #3331723 in Books
  • Published on: 2014-10-21
  • Original language: English
  • Number of items: 1
  • Dimensions: 6.90" h x 1.20" w x 9.80" l, .0 pounds
  • Binding: Hardcover
  • 448 pages

Review
A simple and intuitive hypothesis about the relation between form and meaning is that every principle of grammar that says something about the syntactic composition of two expressions also says something about the meaning of the resulting complex expression. This hypothesis, known as direct compositionality, can sometimes appear difficult to maintain in the face of the complexity of human language, in which structure and meaning often seem to be related in fairly abstract ways. And yet Pauline Jacobson has shown conclusively in her work over the past thirty-five years how this approach can lead to insightful analyses and significant new discoveries about the nature of meaning. Now Jacobson has distilled this work into a new textbook in which she skilfully leads students through the complexities of building a theory of the syntax-semantics interface from the ground up, taking direct compositionality as the guiding principle but also engaging with other perspectives on the relation between syntax and semantics and identifying points of divergence and convergence. This book masterfully equips students with the technical and formal skills that will allow them to engage with contemporary work in semantic theory. Chris Kennedy, University of Chicago This is a welcome and unique addition to the growing selection of textbooks in formal semantics. With just the right mixture of empirical challenge and technical detail, it will work well as a stand-alone text for novice semanticists. At the same time, more advanced students will benefit from this accessible introduction to direct compositionality, and more broadly from the book's lessons in thinking about the foundations and architecture of linguistic theory. Irene Heim, MIT

About the Author

Pauline Jacobson is currently Professor of Cognitive, Linguistic, and Psychological Sciences at Brown University. She has held visiting appointments at Ohio State University and Harvard University, and has been a Fellow at the Institute for Advanced Study at the Hebrew University of Jerusalem. Her research is mainly concerned with constructing formal models of the semantics and syntax of natural language - and in particular on the way that the syntax and the semantics interact. Her work has been published in a number of journals, including Journal of Semantics, Natural Language Semantics, and Linguistics and Philosophy, and she is co-editor, with Chris Barker, of Direct Compositionality (OUP 2007).

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Compositional Semantics: An Introduction to the Syntax/Semantics Interface (Oxford Textbooks in Linguistics), by Pauline Jacobson PDF
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Compositional Semantics: An Introduction to the Syntax/Semantics Interface (Oxford Textbooks in Linguistics), by Pauline Jacobson PDF

Compositional Semantics: An Introduction to the Syntax/Semantics Interface (Oxford Textbooks in Linguistics), by Pauline Jacobson PDF

Compositional Semantics: An Introduction to the Syntax/Semantics Interface (Oxford Textbooks in Linguistics), by Pauline Jacobson PDF
Compositional Semantics: An Introduction to the Syntax/Semantics Interface (Oxford Textbooks in Linguistics), by Pauline Jacobson PDF